We are an independent link purchasing exchange, sort of like Betfair, but for links. We assume that when we use the term buyers we are describing people who want to further the SEO properties of their site by link building. We would also like to point out that we are UK focused and allow only .co.uk, .org.uk and .me.uk domains to be listed on our site from sellers.

However, when we say link building, we don't generally mean one or two line links. We mean articles of 200+ words with links in them. As most SEO experts acknowledge, the one or two line links are OK and great if from a major site, but to get the best type of SEO benefit from Google, it helps to put them in content. So this is what we focus on, although some sellers do offer 1-2 line links for those buyers who like that type of thing.

So now that you know who we are referring to when we say buyers, how can we help you? Quite simple. We have a growing list of web owners who want to earn extra cash from allowing you, "the buyer, to place your content on their site.

This will, of course, cost you, the buyer, a fee which goes to the seller via our Escrow type service. This is because we manage the link for you and monitor the content on the third parties site to ensure it is live by performing random checks. Once they have delivered what they promised the buyer, we release your payment to them.

Our key goal is to get the buyer the maximum SEO benefit from these links so we hide the url until the last possible moment, but before it goes live you will get to the see the url and approve it. This is to keep Google out and not to penalise the buyer or seller. We have a fantastic search facility for buyers to find the sites that they need.